Togo Celebrates Winners of 3rd WAEMU Tremplin Startup Competition

Culture
Friday, 03 January 2025 16:42
Togo Celebrates Winners of 3rd WAEMU Tremplin Startup Competition

(Togo First) - The Chamber of Commerce and Industry of Togo (CCI-Togo) celebrated on December 31, 2024, the Togolese winners of the 3rd edition of the "Tremplin Startup WAEMU" competition. This edition was held under the theme: "Creative and digital marketing at the service of cultural and creative industries."

Although Togolese entrepreneurs did not win any prize for excellence, three projects were rewarded in the incentive category and are national winners. Artybe, a platform dedicated to booking cultural activities, received CFA6 million for the first incentive prize. Makiffa, specializing in IT and event services, won CFA5 million as second prize. Finally, Klumer,  an event management solution, took third prize, worth CFA4 million.

"The development of start-ups is a key lever for strengthening partnerships between the private sector and civil society," commented Ibrahim Tankari, WAEMU regional advisor. He added that the contest fell under a regional strategy to foster innovation and entrepreneurship.

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Manzinèwè Nathalie Bitho, representative of CCR-WAEMU, added that this initiative aimed to boost competitiveness and promote companies capable of meeting regional challenges.

Finally, Péyébinesso Limaziè of the CCI-Togo lauded creative and digital marketing for providing opportunities to transform cultural industries into growth and wealth drivers across the region.

Overall, eight prizes were awarded in the competition –five regional and three national. Regionwide, 287 people applied, including 94 women or 32.75%.

Ayi Renaud Dossavi

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