(Togo First) - Founder of AD Kontact, Alain HOUNTONDJI was born on August 20, 1968, in Cotonou, in a modest family. A brilliant student, he pursued part of his studies in France where he obtained a degree in microeconomics and management at the University Panthéon Sorbonne (Paris I). In 1997, he joined SFR's customer management team. After spending four years at the French company, he joined Aviva, a CAC 40 company, where he was customer service manager. His last place of work as an employee was Zain where he worked only three years.

Determined to start his own business, Alain HOUNTONDJI launched AD Kontact, a customer relations firm based in Africa. His firm supports businesses in Africa by managing their customer relations and providing remote contract sales services. It focuses on African youth and mainly hires locals. In 2011, HOUNTONDJI handled the outsourcing of Airtel's call centers to Spanco in six African countries.